Glow-Down
The term "glow-down" is a play on the phrase "glow-up" and is used to describe a situation where someone's appearance or overall attractiveness has diminished or taken a downturn.
While a "glow-up" refers to a positive transformation or improvement in one's physical appearance or confidence over time, a "glow-down" indicates the opposite — an apparent decline in attractiveness or self-presentation. It's often used in a lighthearted or humorous manner, acknowledging that everyone has their ups and downs in terms of how they look or present themselves.
Where does the term Glow-Down come from?
The term “glow-down” originated on Urban Dictionary in 2015 and is used as the opposite of the African American Vernacular slang term “glow-up”. The term quickly spread to Twitter and other social media platforms like TikTok and Youtube to describe someone’s negative transformation.
Share
Never Miss a Trend Again
Join over 1 million marketers and sign up for the Later newsletter to get Instagram news, trends, and tips right to your inbox!
Email Address
By entering your email, you're accepting Later's Terms of Service and Privacy Policy.
Resources