Glow-Up
A glow-up is a major or impressive transformation. On social, a glow-up celebrates and shares these transformations and can be a positive and empowering way to recognize personal growth and development.
Where does the term glow-up come from?
The term "glow-up" originated in African American Vernacular English (AAVE) and has since been adopted by mainstream culture to refer to a personal transformation or improvement.
What is a glow-up on social media?
A "glow-up" is a slang term used to describe a significant transformation, typically in physical appearance, that is perceived as an improvement. It's the process of turning yourself into a better version of yourself and becoming more confident, attractive, and successful.
Social media users can use the term glow-up in hashtags or in post captions to show off their glow-up, including before and after photos, as well as progress photos. As such, glow-ups have become a huge trend on social media.
Why is social media obsessed with glow-up culture?
Social media is obsessed with glow-up culture because it appeals to our desire for self-improvement and transformation. Social media has popularized the concept of glow-up culture through platforms like TikTok, Instagram, and YouTube, where users share their before-and-after transformation stories, often accompanied by inspiring music and motivational captions. The culture has gained popularity due to the positive messages of self-improvement and empowerment that it promotes.
What is the glow-up trend on TikTok?
The "glow-up" trend on TikTok involves users sharing their before-and-after transformations, often with a focus on their physical appearance. The trend typically involves users creating short videos that showcase their transformation, set to music or audio that emphasizes self-improvement and personal growth.
The glow-up trend on TikTok has become incredibly popular, with millions of videos under the #glowup hashtag. The trend has sparked a sense of community and support among users who are looking to make positive changes in their lives and has inspired many people to embark on their own transformation journeys.
Why are glow-ups so meaningful?
A glow-up is not only about physical appearance or someone’s exterior, it's also about what’s on the inside. It can encompass the transformation of someone’s mental or emotional state, confidence, and overall lifestyle.
Share
Never Miss a Trend Again
Join over 1 million marketers and sign up for the Later newsletter to get Instagram news, trends, and tips right to your inbox!
Email Address
By entering your email, you're accepting Later's Terms of Service and Privacy Policy.
Resources