READY, SET, SCHEDULED.
Find your best time to post on Instagram
Later learns when your Instagram followers are most engaged and gives you scheduling suggestions that are unique to your audience. See your best posting times and schedule your content on Instagram — all in one place.
THE BEST TIMES TO POST ON INSTAGRAM
More reach, less guesswork
No number crunching here! Later analyzes 6 months' worth of Instagram profile data, then highlights your unique best time to post on the calendar.
Enable Best Time to Post
Connect your Instagram business or creator profile to Later, then enable Best Time To Post. At the top of the Calendar, select the Instagram profile you’d like to enable Best Time to Post for.
Open calendar settings
Click the gear icon at the top right of the ‘Calendar’ to open ‘Calendar Settings’. We give you up to 7 recurring weekly time slots when your followers are most engaged. They’ll appear on your Calendar for easy scheduling.
Apply best posting times
Under Best Time to Post for Instagram, if it’s your first time enabling, click ‘Generate Best Times to Post’. When your best posting times have been found, toggle on the feature to have them applied to your Calendar then refresh.
Once you know your ideal posting times, you can schedule content by dragging and dropping media into the optimal time slots. The more you post, the smarter Later gets!
DITCH THE ONE-SIZE-FITS-ALL SCHEDULE
Post at the right time & watch your engagement soar
Backed by data, Later calculates your unique best posting time to help you reach your audience when they’re the most engaged.
How Best Time to Post helps Later users
Enabling Best Time To Post must be done on desktop first. We recommend setting your best times to post as Quick Schedule times—that way you can schedule your best times to post in the mobile Later app.
Post at the right time, every time
Try Later’s Best Time to Post tool today.