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Influencer Marketing Benchmarks: The Statistics You Need

Welcome to Mavrck by Later, your destination for everything social media & influencer marketing. We’ve joined forces to bring you expert advice and clever content, all in one place. Stay tuned for more. 

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This Influencer Marketing Benchmark Report Includes:

  • Instagram, TikTok, Pinterest, and YouTube benchmarks by niche and follower count

  • Quartlerly trends and charts

  • Insights related to all key metrics including engagement rates, number of posts and followers, and impressions.

Use this report to understand how your campaigns perform against other brands in your niche and what outcomes to expect for certain influencer personas.

Discover how you stack up against your competition — download now.

Created by Pros

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Later Team


Later's team of social media experts have a wealth of experience in creating content for various channels, partnering with creators, and developing social strategies for brands around the world. From YouTube to Instagram; blog posts to newsletters; courses to reports, Later has got you covered with the latest social media trends, tips, and resources to help your brand grow.


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